The Finger Lakes Radio Group, a cornerstone of local media for over two decades, is set to undergo a change in ownership. Digital entrepreneur Scott Swanson has entered a definitive agreement to acquire the company from its long-time owner, Alan Bishop. This transaction marks a new chapter for the seven radio stations and digital platforms serving communities across the Finger Lakes region.
Key Takeaways
- Scott Swanson, a digital media veteran, is acquiring the Finger Lakes Radio Group.
- The acquisition includes seven radio stations, FLX Digital, and FingerLakesDailyNews.com.
- Alan Bishop, the previous owner, led the group for more than 23 years.
- Frank Lischak has been promoted to General Manager, ensuring operational continuity.
- The transaction awaits customary regulatory approvals, with operations under TOTIB Media beginning January 1, 2026.
New Leadership for FLX Local Media
Scott Swanson, known for his work in digital media and helping small businesses, is now at the helm of FLX Local Media. This group includes popular stations such as WNYR, WLLW, WFLK, WAUB, WGVA, WFLR, and WCGR. These stations are vital to areas like Geneva, Canandaigua, Seneca Falls, Penn Yan, Watkins Glen, and Auburn.
The deal also covers FLX Digital and the news website FingerLakesDailyNews.com. These platforms collectively provide news, entertainment, and advertising services to a wide local audience.
Did You Know?
The Finger Lakes Radio Group has served its communities for over 23 years under Alan Bishop's ownership, building deep local connections.
A Focus on Local Connection and Trust
Alan Bishop, the outgoing owner, stated his decision was driven by a desire to find the right long-term steward for the stations. He emphasized the importance of local connection and trust that the company has fostered over the years.
"This company has always been about local connection and local trust," Bishop said. "Scott understands the role these stations play in people's daily lives, and he understands what it takes to operate a strong local media business. I'm confident this is the right next chapter."
Swanson echoed this sentiment, highlighting the unique position of radio in reaching local audiences. He believes radio connects people in real-time through trusted voices.
Commitment to Continuity and Local Operations
Swanson's immediate priority is to maintain the strong foundation already in place. He plans to support the existing team and protect what makes the stations special. His aim is to ensure the group remains strong for decades to come.
The new owner noted that the Finger Lakes Radio Group stood out during his evaluation of multiple media operations. He described it as a "disciplined and well-run local media operation," crediting Bishop's leadership.
About TOTIB Media
TOTIB Media will operate the stations under a time brokerage agreement starting January 1, 2026, pending regulatory approval. This interim arrangement allows for a smooth transition of ownership.
Key Personnel Remain in Place
A significant aspect of the transition is the promotion of Frank Lischak to General Manager. Lischak will continue to oversee day-to-day operations, including sales, programming, and community engagement. This ensures stability for employees and listeners alike.
"The stations will continue to be run by the same team, with the same local focus," Swanson confirmed. "That's essential."
The acquisition includes all physical assets: the group’s studios, offices, broadcast facilities, and the transmission infrastructure. This infrastructure provides reliable coverage throughout the Finger Lakes region, a critical component for uninterrupted service.
Regulatory Approval and Future Outlook
The transaction is currently awaiting customary regulatory approvals. This includes review by the Federal Communications Commission (FCC). Once approved, TOTIB Media will begin operating the stations under a time brokerage agreement on January 1, 2026.
Financial terms of the agreement have not been disclosed. The focus remains on a smooth transition and continued service to the Finger Lakes communities.
The change in ownership signifies a new era for local media in the Finger Lakes. With a commitment to continuity and local focus, the stations aim to keep serving their audiences and local businesses effectively.
- Seven radio stations are part of the acquisition.
- The deal includes digital assets FLX Digital and FingerLakesDailyNews.com.
- The stations serve key communities like Geneva, Canandaigua, and Auburn.
- Local trust and connection are central to the group's mission.
- Frank Lischak's promotion ensures operational stability.