David Lloyd Clubs has officially opened its newest facility in Shawford Park, Berkshire, following a £15 million investment into the region. The state-of-the-art leisure club, the 103rd in the company's UK portfolio, is expected to create over 100 new jobs and provide extensive health, wellness, and fitness amenities for the local community.
The new club features a wide range of facilities, including a 100-station gym, multiple swimming pools, a luxury spa, and dedicated family areas, positioning it as a significant new destination for health and leisure in the area.
Key Takeaways
- David Lloyd Clubs has invested £15 million in its new Shawford Park, Berkshire location.
- The new facility has created more than 100 full-time and part-time employment opportunities.
- Amenities include a state-of-the-art gym, indoor and outdoor swimming pools, a luxury spa, and tennis courts.
- The club is the 103rd David Lloyd location in the United Kingdom and part of a broader expansion strategy.
A Major Investment in Community Wellness
The development of the Shawford Park facility represents a significant capital investment by David Lloyd Leisure. The £15 million project underscores the company's confidence in the demand for premium health and wellness services. Construction focused on creating a modern, multi-purpose space designed to cater to a diverse membership base, from individuals and couples to families.
According to company statements, the project was designed to integrate seamlessly with the local environment while offering a comprehensive suite of high-end amenities. The investment covers the entire construction, high-specification equipment, and interior finishing, reflecting the brand's commitment to quality.
Project by the Numbers
- Total Investment: £15 Million
- Jobs Created: Over 100
- Gym Stations: 100+
- Tennis Courts: 5 (3 indoor, 2 outdoor)
- Swimming Pools: 2 (25m indoor, 20m outdoor)
The creation of over 100 jobs provides a notable boost to the local economy. Roles range from fitness instructors and spa therapists to management and hospitality staff, offering a variety of employment opportunities in the Berkshire area.
State-of-the-Art Facilities and Services
The new David Lloyd Club in Shawford Park offers an extensive array of facilities designed to meet modern fitness and relaxation needs. The club aims to be an all-encompassing destination for health and social activities.
Fitness and Training Zones
At the core of the club is a spacious 100-station gym, equipped with the latest technology from leading fitness brands. The gym floor is zoned for different workout styles, including areas for cardio, strength training, and functional fitness. Members have access to personal trainers and a schedule of signature classes.
A unique feature is the outdoor 'Battlebox' training area, an outdoor circuit-based class that offers a different style of workout experience. The club also includes three dedicated group exercise studios for activities like yoga, Pilates, and high-intensity interval training (HIIT).
"Our goal was to create a facility that offers something for everyone, regardless of their fitness level or age. From the advanced gym equipment to our serene spa, every detail has been considered to provide the best possible member experience."
Aquatic and Racquet Sports
The club features impressive aquatic facilities. A 25-meter indoor swimming pool is available for lane swimming and lessons, while a 20-meter heated outdoor pool provides a space for relaxation and family fun. A separate indoor splash pool is designed specifically for children.
For racquet sports enthusiasts, the facility includes three indoor and two outdoor tennis courts. Certified coaches are available for private lessons and group sessions, continuing the brand's long-standing association with tennis.
The Growing Wellness Industry
The global wellness market is a rapidly expanding sector, valued at over $4.5 trillion. Consumers are increasingly prioritizing health, fitness, and mental well-being, driving demand for premium, all-in-one facilities like those offered by David Lloyd Clubs. This trend supports the company's ongoing investment in new and upgraded locations across the UK and Europe.
Luxury Spa and Family-Oriented Spaces
A key attraction of the new club is its luxurious spa area, designed as a sanctuary for relaxation and rejuvenation. The 'Spa Retreat' offers a range of hydrotherapy pools, a Himalayan salt sauna, a steam room, and an outdoor spa garden.
The club is also heavily focused on families. A dedicated DL Kids area provides activities and coaching for children, allowing parents to use the club's facilities. The on-site 'Clubroom' restaurant and café offers a social hub for members to eat, work, and socialize, with a family-friendly menu and a separate business area.
Membership and Community Impact
Demand for membership at the new Shawford Park club has been strong, with reports of a waiting list forming prior to the official opening. The club offers various membership tiers, including options for individuals, couples, and families.
Local officials have welcomed the new development, citing its positive economic impact through job creation and its contribution to community health. The facility is expected to become a central hub for residents in Berkshire and the surrounding areas, promoting an active and healthy lifestyle.
The opening of the Shawford Park location is part of David Lloyd's ongoing strategy to expand its presence and enhance its offerings. With 103 clubs in the UK and a further 30 across mainland Europe, the company continues to solidify its position as a leader in the premium health and leisure sector.