French artist Oklou has released an expanded version of her February album, Choke Enough. This deluxe edition includes a new song and music video titled "Viscus," featuring acclaimed artist FKA twigs. The video, directed by Gil Gharbi, shows the duo navigating an unsettling suburban environment.
Key Takeaways
- Oklou released a deluxe version of her album Choke Enough.
- The deluxe album includes the new song "Viscus" featuring FKA twigs.
- A music video for "Viscus," directed by Gil Gharbi, is now available.
- Choke Enough Deluxe features three additional new tracks.
- A vinyl edition of the deluxe album is set for release in late November.
New Music and Visuals from Oklou
The expanded edition of Oklou's album, titled Choke Enough Deluxe, became available on October 30. It includes four new tracks. The collaboration with FKA twigs, "Viscus," serves as a highlight of this release. The accompanying music video offers a distinct visual experience for listeners.
Gil Gharbi directed the video for "Viscus." In the video, Oklou and FKA twigs are seen moving through a suburban home. The setting is designed to feel somewhat unsettling, contributing to the song's atmosphere. This visual element enhances the overall artistic presentation of the new track.
Quick Fact
Oklou's original Choke Enough album was released in February. The deluxe version adds four new songs, significantly expanding its content for fans.
Expanding the Choke Enough Experience
Beyond "Viscus," the Choke Enough Deluxe album features three other new songs. These additions provide fans with more material from Oklou. The digital release of the deluxe album occurred on October 30 via True Panther.
For collectors and vinyl enthusiasts, an expansion-pack vinyl edition of Choke Enough Deluxe will be available later this year. This physical release is scheduled for November 28. It offers another way for fans to own the new music.
The collaboration on "Viscus" brings together two distinct artistic voices, creating a notable moment for both Oklou and FKA twigs in the current music landscape.
The decision to release a deluxe album with new material is a common strategy in the music industry. It allows artists to extend the life cycle of an album and introduce fresh content. This approach also caters to dedicated fan bases who seek out additional tracks and collaborations.
Background on Oklou
Oklou, whose real name is Marylou Mayniel, is a French electronic musician, singer, songwriter, and producer. She is known for her distinctive sound, which blends electronic elements with pop sensibilities and often features ethereal vocals. Her work frequently explores themes of emotion and introspection.
Previous Releases and Upcoming Engagements
Prior to the deluxe album, Oklou released a remix EP for Choke Enough in June. This EP featured contributions from several artists, including Nick León, Malibu, Aaron Hibell, and Jamesjamesjames. Remix EPs are often used to offer new interpretations of existing tracks and engage a wider audience.
Oklou is also scheduled to participate in a conversation with Pitchfork's Mano Sundaresan. This event is part of the rescheduled launch for Pitchfork's Oklou zine. It is set to take place on October 16. These types of engagements allow artists to discuss their creative process and connect with media outlets.
FKA twigs' Recent Activities
FKA twigs, the collaborating artist on "Viscus," has also been active. She is preparing to release her own new album, titled Eusexua Afterglow. This album is scheduled for release on November 14. Her participation in "Viscus" offers a preview of her ongoing creative output.
- Oklou's remix EP for Choke Enough included artists like Nick León.
- FKA twigs' upcoming album, Eusexua Afterglow, is due November 14.
- Oklou will appear in a Pitchfork zine launch conversation.
According to industry observers, collaborations between artists like Oklou and FKA twigs can generate significant buzz. Such partnerships allow artists to combine their unique styles, potentially reaching new listeners. The release of a new song and video together amplifies this effect.
The new music and upcoming projects highlight a busy period for both artists. Fans of Oklou and FKA twigs have multiple new releases and events to anticipate in the coming weeks. The focus remains on delivering fresh content and engaging with their respective audiences through various platforms.
Industry Insight
Deluxe album editions and remix EPs are common strategies for artists to maintain momentum and offer additional content between major album cycles. This can help keep an artist's work relevant for a longer period.
The Impact of Collaborations
Artist collaborations often lead to innovative musical outcomes. When artists with distinct styles, like Oklou and FKA twigs, work together, the result can be a blend that pushes creative boundaries. "Viscus" exemplifies this by combining their individual artistic sensibilities into a cohesive track.
Collaborations also serve as a way for artists to expand their reach. FKA twigs' involvement introduces Oklou's music to her established fan base, and vice versa. This cross-pollination of audiences is a valuable aspect of such projects.
The music video for "Viscus" further extends the collaborative effort into the visual realm. A strong visual component can significantly enhance a song's impact and memorability. The director, Gil Gharbi, worked to create visuals that complement the track's mood and themes.
The release schedule, including the digital deluxe album and the subsequent vinyl release, targets different segments of the audience. Digital releases cater to immediate consumption, while vinyl appeals to collectors and those who prefer physical media. This multi-format approach maximizes accessibility.
Oklou's participation in a Pitchfork zine launch event also demonstrates the importance of media engagement. These discussions provide deeper context for the artist's work and allow for a more personal connection with fans and critics. Such events are crucial for artistic promotion and critical discourse.
Looking Ahead
With Choke Enough Deluxe now available and FKA twigs' album on the horizon, both artists are positioned for continued visibility. The strategic release of new content, coupled with media appearances and physical formats, ensures a broad and sustained impact for their work. The music industry continues to evolve, and artists are finding new ways to connect with listeners globally.