Atlanta radio personality Bert Weiss has announced his retirement, bringing an end to his popular program, "The Bert Show," after 25 years on air. The final broadcast of the nationally syndicated morning show is scheduled for October 24, marking a significant change for listeners across the country.
Weiss shared the news on Tuesday, September 23, 2025, confirming the conclusion of a career that saw his program grow from a local Atlanta staple to a widely recognized national broadcast. His decision to retire allows him to focus on new ventures, including his podcast consulting agency, travel, and personal life.
Key Takeaways
- Radio host Bert Weiss is retiring after 25 years.
- "The Bert Show" will have its final broadcast on October 24.
- The show began in Atlanta and later became nationally syndicated.
- Weiss plans to focus on podcast consulting and personal travel.
A Quarter-Century on the Airwaves
Bert Weiss launched "The Bert Show" in 2001. It began as a local morning program broadcast from Atlanta, Georgia, on Q99.7. Over time, its engaging format and listener interaction helped it gain a wider audience.
The show successfully transitioned from a regional broadcast to a nationally syndicated program. This expansion allowed millions of listeners outside of Atlanta to tune in daily. The program became a fixture in many homes and commutes, known for its mix of entertainment, personal stories, and discussions.
Show's Reach
"The Bert Show" expanded its reach significantly, becoming a nationally syndicated program. This allowed it to be heard in multiple markets beyond its original Atlanta base, growing its listener community over two decades.
Listeners and Loyalty
During his tenure, Weiss built a strong connection with his audience. Many listeners followed the show for years, demonstrating a notable level of loyalty. This long-term engagement is a key factor in the show's sustained success.
Weiss acknowledged this bond in a statement released by his team. He highlighted the unique relationship he developed with his audience over the past 25 years. This connection was central to the show's identity.
"For 25 years, listeners have allowed me to be part of their mornings, their commutes and their lives - and that is the greatest gift of my career," Weiss stated. "It’s almost unheard of in radio for an audience to stay with a show this long, and I’ll never take that loyalty for granted."
The Evolution of "The Bert Show"
From its inception, "The Bert Show" aimed to offer a dynamic morning experience. The program covered a range of topics, including current events, celebrity gossip, and personal anecdotes from Weiss and his co-hosts. This variety contributed to its broad appeal.
The show's format often included listener call-ins and interactive segments. This approach fostered a sense of community among its audience members. It allowed listeners to feel directly involved in the broadcast, strengthening their connection to the show.
Radio Syndication
National syndication in radio allows a single program to be broadcast on multiple stations simultaneously across different geographic markets. This model increases a show's audience size and revenue potential compared to a local-only broadcast.
Impact on Morning Radio
The success of "The Bert Show" contributed to the landscape of morning radio programming. Its ability to maintain a strong audience for a quarter-century is a testament to its enduring popularity. This longevity is rare in the competitive radio industry.
The show's consistent performance demonstrates the power of personality-driven content. Listeners often tune in specifically for the host, creating a personal bond that extends beyond individual segments or topics.
- Began as a local Atlanta program in 2001.
- Grew into a nationally syndicated show.
- Maintained high listener loyalty for 25 years.
- Known for engaging content and listener interaction.
New Chapters for Bert Weiss
Following his retirement from daily radio, Bert Weiss plans to pursue several new interests. One of his primary focuses will be his podcast consultant agency. This venture allows him to apply his extensive experience in audio media to a growing digital platform.
The podcast industry has seen significant growth in recent years. Weiss's move into this area reflects a broader trend of traditional media personalities transitioning to digital content creation and consultation. His expertise in building a loyal audience could prove valuable in this field.
Personal Pursuits
Beyond his professional endeavors, Weiss also intends to dedicate more time to personal pursuits. He mentioned preparing for marriage, indicating a significant personal milestone. This shift suggests a desire for a more balanced lifestyle after decades in broadcasting.
Additionally, Weiss expressed plans for global travel. This aspiration aligns with a common goal for retirees: exploring new places and experiences. These personal plans highlight the new phase of life he is entering after his long radio career.
Podcast Industry Growth
According to recent industry reports, the global podcast market is projected to grow significantly, with a compound annual growth rate (CAGR) of over 30% in the coming years. This expansion offers new opportunities for content creators and consultants like Weiss.
The End of an Era
The final broadcast of "The Bert Show" on October 24 will mark the end of an era for many listeners. For 25 years, the program has been a consistent presence in their daily routines. The announcement has prompted reactions from long-time fans and industry colleagues.
The show's legacy includes its successful syndication and its ability to connect with a diverse audience. Weiss's decision to retire concludes a remarkable chapter in Atlanta and national radio history. His influence on morning drive-time programming will be remembered.
While the daily show will conclude, Weiss's continued involvement in the audio industry through his podcast consulting agency ensures he will remain connected to the world of broadcasting. His transition represents a natural progression for a media veteran exploring new avenues.
